WebsiteApp MonetizationCustomer Support

What Is Chartboost Used For: Features, Reviews & Alternatives

Mobile game monetization.

Visit website

Editorially updated Oct 25, 2025

Chartboost

chartboost.com

The overview

What Chartboost is for

When a mobile game needs to turn rewarded views, interstitial breaks, and banner slots into revenue, Chartboost is built for that lane rather than broad web monetization. It makes the most sense for studios shipping iOS, Android, or Unity titles where ad placement tuning, mediation, and demand competition affect the P&L. For free-to-play teams treating ads as a real revenue stream, it fits the operating reality better than a lightweight plug-in network. From an App Monetization angle, the decision comes down to auction depth, placement control, and how dependable the setup feels after launch. Chartboost appears better suited to teams already watching fill rate, eCPM floors, and country splits than to beginners who only want basic ad serving. First use looks fairly direct, but repeat-use reliability depends on careful SDK integration, app review, and ongoing placement checks.

Key features

1Core Capabilities

Real-time bidding mediation for mobile game inventory, with multiple demand sources competing on each impression
SDK paths for iOS, Android, and Unity, aimed at teams shipping the same monetization stack across several game builds
Support around core in-game ad placements such as rewarded video, interstitial, and banner
Placement-level and country-level floor settings to tune eCPM against fill rate instead of running one blunt global rule
Reporting plus API access for impressions, revenue, and auction detail when analysts need more than a top-line dashboard

Who it helps

Useful ways to use Chartboost

Tune rewarded video without blunt global rules

Adjust floors, country splits, and placement mix to protect retention-sensitive moments while pushing higher yield from players who already opt into ads.

Read auction and revenue signals by placement

Use reporting data to see which ad units are carrying ARPDAU, where fill is thinning out, and whether a test changed value or just shifted impressions.

Add ads after soft launch instead of at prototype stage

Bring in monetization once core retention is stable, then start with a narrow set of rewarded and interstitial placements rather than blanketing the whole game.

Coordinate multiple demand sources inside one mediation stack

Keep adapters, placement IDs, and live demand settings aligned across releases so new builds do not break serving or reset tuned inventory.

A practical path

How to use Chartboost

Map monetizable moments

Choose where rewarded, interstitial, and banner inventory fits the game loop; avoid putting ads in progression-critical screens before retention data is solid.

External signals

Reviews & reputation

AI aggregated

4.0/ 5

Aggregated review score

The practical upside of Chartboost is steadier repeatable team usage; the tradeoff is disciplined handling of maintenance overhead and process drift.

G2 LarryLudwig Product Review SmartCustomer Trustpilot

Quick answers

Frequently asked questions

1Is Chartboost mainly for mobile games?⌄

Yes, that is the clearest fit. Its positioning and documentation center on gaming monetization and mediation, so game studios will usually get a better match than utility, content, or web publishers.

2Which ad formats should I expect to use first?⌄

Rewarded video, interstitial, and banner appear to be the core formats tied to its mediation stack. If your plan depends on more specialized formats, confirm current support before committing.

3Does Chartboost rely on bidding or older waterfall setup?⌄

Its mediation product is strongly framed around real-time bidding. Some waterfall-related setup and management guidance still exists, so the exact mix can depend on how your inventory and partners are configured.

4What usually blocks launch after SDK integration?⌄

App review, wrong placement credentials, inactive demand sources, or floors that are set too high can all stop a technically correct build from monetizing properly.

5Can reporting feed internal BI or UA models?⌄

It appears to offer dashboard reporting and API-based access for revenue and impression data. Teams that model LTV or compare monetization by geo should still confirm the fields and granularity they need.

Keep exploring

More products

Browse all websites